Chocolate

Unwrapping consumers' candy, snack preferences

Sweets & Snacks Expo

Unwrapping consumers' candy and snack preferences across generations

By Deniz Ataman

Despite inflationary pressures, consumers at all life stages continue to treat themselves both in-store and online with candy and snacks, Acosta Group's Kathy Risch shares in this first story in the two part series about consumers' candy and...

Source: The Hershey Co

‘Chocolate and salty snacks rank a two of the top three resilient treats that consumers are not willing to forgo’

Hershey doubles down on advertising to offset impact from price hikes, reinforce consumer connection

By Elizabeth Crawford

Sweets and snacks giant Hershey will double down on advertising and production capacity for its fastest growing brands, including Reese’s and Skinny Pop, in the coming year to help offset price elasticity and meet consumer demand, which executives say...

Decorating the Christmas tree is popular in Utah (82%), New York (79%) and Vermont (79%), according to a Hershey survey. Pic: GettyImages

Seasonal

Hershey covers all candy bases with Christmas heat map for consumers

By Anthony Myers

American candy lovers can now discover what Christmas tradition is most popular in their state with Hershey’s holiday tradition heat map and then use the candy pairing guide to make sure they’re stocking up on the right iconic sweets to help make holiday...

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